Trusted B2B Demand Generation Experts

Outsmart the market, outpace the competition

Connecting you to the direct voices guiding the next big IT investments

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Problems we solve

The Challenges B2B Tech Marketers Face

We connect you with the cross-functional decision makers driving technology investment and adoption.

01.

Reaching the Right People

Identify the right accounts. Validate your ABM strategy. Win where it matters.

02.

Driving Real Engagement

In a crowded IT market, breaking through the noise and sparking real conversations is harder than ever.

03.

Frustrated Sales Teams

Campaigns often deliver volume over value, flooding teams with leads that don’t convert.

No Outsourcing. No Compromise.

Your Message,
Heard Worldwide

Our platform, Mosaic IQ, tracks every call and click in real time to spot patterns, recognise buying signals, and flag genuine interest earlier than traditional tools.

Every campaign is delivered in-house by people who understand your markets and your buyers, giving you complete control, consistency, and confidence in every market. We use an omnichannel approach; phone, email, digital, and social, to engage decision makers in their language and context, whether that’s Singapore, Stockholm, or São Paulo.

By combining real human conversations with live data from Mosaic IQ, we help turn your marketing into measurable results and your leads into real sales opportunities.

Speak to a demand generation specialist

110M

Active personas engaged across global IT markets, giving you unmatched reach into verified decision-makers.

97%

Leads delivered include direct decision-maker contact numbers.

100+

countries covered by regional call centres in local language

30+

Years of experience delivering demand-generation for leading tech brands.

How We Help

From Data to Demand, We’ve Got You Covered

We combine proprietary AI, human expertise, and global reach to deliver campaigns that convert. Here’s how we help you turn marketing into momentum:

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Demand Generation

Multi-channel campaigns that build awareness, spark engagement, and fuel your sales pipeline.

Lead Qualification

Every lead is verified by our in-house team, ensuring accuracy, compliance, and sales-ready opportunities.

Data & Insights

Proprietary intelligence from Mosaic IQ surfaces intent signals and buying patterns ahead of the market.

Global Outreach

Native-speaking teams deliver your message with cultural nuance across 100+ countries.

Opportunity Management

We don’t just hand over leads — we help progress them into real sales conversations.

Campaign Strategy

Consultative support to design, execute, and scale demand programs that drive measurable ROI.

What our customers say

"What sets Direct it apart is the consultative and flexible approach they take to building and running our programs. We trust their insights and experience during our quarterly planning and once our programs are live they're not afraid to proactively make changes to optimise campaign performance. They really are a partner to us."

Josephine Ho, VMware, Inc.

Marketing Director, Global Digital Center of Excellence, APJ

"Direct it's ability to consistently provide direct numbers with all leads allows our Salespeople to reach prospects with speed, which means we see pipeline build quickly and be attributed to the right programs."

Global Infrastructure Vendor

VP of Marketing, APAC

"After struggling to recruit and train the right talent for our SDR team, we outsourced the function to Direct it. Their "plug and play" offering allowed us to quickly scale a high performing team to feed our sales leaders with great leads. The success of the program in APAC was the genesis of the same strategy being rolled out globallly."

Cybersecurity Vendor

VP of Inside Sales

"Direct it's ability to consistently provide direct numbers with all leads allows our Salespeople to reach prospects with speed, which means we see pipeline build quickly and be attributed to the right programs."

Josephine Ho, VMware, Inc.

Marketing Director, Global Digital Center of Excellence, APJ

"After struggling to recruit and train the right talent for our SDR team, we outsourced the function to Direct it. Their "plug and play" offering allowed us to quickly scale a high performing team to feed our sales leaders with great leads. The success of the program in APAC was the genesis of the same strategy being rolled out globallly."

Global Infrastructure Vendor

VP of Inside Sales

"What sets Direct it apart is the consultative and flexible approach they take to building and running our programs. We trust their insights and experience during our quarterly planning and once our programs are live they're not afraid to proactively make changes to optimise campaign performance. They really are a partner to us."

Josephine Ho, VMware, Inc.

Marketing Director, Global Digital Center of Excellence, APJ

"Direct it's ability to consistently provide direct numbers with all leads allows our Salespeople to reach prospects with speed, which means we see pipeline build quickly and be attributed to the right programs."

Global Infrastructure Vendor

VP of Marketing, APAC

Global Presence

Local Teams,
Worldwide Reach

With offices across key global hubs, we’re never far from your markets. Our regional teams speak the language, understand the culture, and provide on-the-ground expertise to connect you directly with decision-makers.